Speaker
Description
This work explores a systems thinking approach in optimising Intellectual Property (IP) and Artificial Intelligence (AI) to empower people’s economy-based sustainable tourism, and protect the environment within Indonesia’s legal pluralism framework. By employing a systems thinking approach, this work strategically integrates and conceptualizes IP and AI not merely as technological or legal instruments, but as interdependent subsystems within the broader socio-legal ecosystem. It emphasizes the importance of interaction between existing statutory law, customary (adat) norms, and international standards creating and governing inclusive innovation and sustainable environment and tourism stewardship. Through normative analysis supported by empirical verification, this research identifies that fragmented regulatory frameworks and asymmetrical access to technological resources become obstacles to equitable IP ownership and the adoption of AI-based inclusive invention and innovation among local communities. For that reason, this work suggests a dynamic and transformative governance structure that balances legal certainty, distributive justice, and technological inclusivity. It further advocates for a multi-stakeholder IP–AI governance platform that supports community-driven tourism initiatives and enhances data transparency, traceability, and sustainability performance, which contribute to the development of adaptive IP policy and ethical AI regulation as catalysts for peoples’ economy-based green economic growth. The IP&AI-based rational approach may would become core element of systems thinking in providing a pathway to integrate and coherence state’s policy and regulatory, customary, and global legal orders toward a sustainable eco-tourism inclusive innovation-driven resilient people’s economy, within Indonesian legal pluralism.
